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Author: AdminBethany
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Jetpack Gallery
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Jetpack Repeat Visitors
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Take a Music Break
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Logo Simplification
Before you decide to step into the pool of simplified logos, there are an abundance of things you need to take into consideration 
like you audience and brand. Going through a logo change with no thought of these things could lead to you loosing engagement, or building a bad rep.
Thinking about these things will raise your respect within your community, and folks will always find familiarity with your business!
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Silly Logo Simplification
Logo simplification, it works sometimes, and others it doesn’t, but in some cases these simplifications make no sense! Changing the logo not only changes peoples feelings about your company, but sometimes the change can be so drastic that it takes away the character and feel in a logo, and/or people don’t even recognize the logo anymore.
First case is Patreon, which truly has gone downhill after their first logo. Their second design features a thinner rectangle next to a circle which is meant to imitate the P… not only does this design not look much like a P, but it’s drastically different in a way that these designs don’t even feel like their are for the same company. Truly their worst is the most recent version which features a blob meant to look like the P, and I can be the first to admit, I have gotten lost looking for their app after that one. it’s unrecognizable, and the simplification has gone too far.
Patreons logo simplification from a P to a stick and circle to a blob… Confusing!
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The Future of Design Jobs
With the upcoming of AI comes the worry for our jobs as designers in the industry. Everyone can make a flyer or logo now, so will the world really need trained designers? I think so. Just like the differences between using a Content Management System (CMS) or hand coding a website, there are features a hand coding can get you that a CMS cannot. You can use any free graphic editor or AI to get a free flyer or logo, but to get the best experience, a designer would be the best option.
Using AI to simply make is easy, but to gauge how well it actually did in creating a pretty yet effective asset would still require some design knowledge, so maybe that will be the option for those who can decipher what makes something good, but for those on lower levels they may tend to lean towards a designer, as that is the best route.
Jobs will surely be effected by AI in the future, and not just design jobs. But just as traditional art never died out, I think there will always be a place for design jobs, no matter the AI